Tusco Display blog
Tusco Display blog

Blog

In Store Retail Rebounds

Retailers and retail locations at the margin have been decimated. Online growth at the expense of traditional retail has accelerated but not overrun it. Unlike medieval times, this kind of bloodletting is actually healthy for the sector. Physical retail is NOT going away as evidenced by these better-than-you-might-guess numbers released by the U.S. Census Bureau this month. 3rd Quarter retail continued it's climb, while e-commerce garnered a smaller share of the total than in the 2nd Quarter. Brick and mortar stores are also shifting empty shuttered stores into fulfillment centers, leveraging their already occupied real estate to serve customers.

With the heavy holiday shopping season quickly approaching, adaptation to guidelines while serving customers is key. Grocery & food retail has adapted with touchless delivery & BOPIS. Clothing, toy, discount, and HBA brands have moved aggressively online. Meeting customers where they are to win their business is key and retailers are finding their way through this crisis. As we've said before, shoppers will gleefully return when it's safe to do so. And those surviving retailers better be ready.